Clickadu Review: A Comprehensive Self-Serve Ad Network for Publishers

Clickadu is a premium self-serve ad network that offers high-performance traffic solutions for publishers and HQ traffic for advertisers, making waves since its inception in 2014. Known for their advanced targeting, customization capabilities and diverse ad formats, Clickadu is designed to engage audiences across various platforms, making it a go-to network for web and mobile traffic monetization. With 6 billion impressions daily across 240+ GEOs, the platform has significant traffic volumes and AI tools to increase profit automatically.

But don’t just take our word for it. This Clickadu review offers a deep dive into the platform, highlighting its standout features, CPM rates, payout details, and overall performance to help you decide if it is the right fit for your monetization strategy.

What is Clickadu?

Clickadu is a user-friendly, self-serve monetization platform that delivers both desktop and mobile monetization solutions for publishers. Founded in 2014 and based in Prague, the company has grown into a major player in the digital advertising space.

With a network spanning over 3,300 active publishers, Clickadu generates upwards of 6 billion daily impressions, offering 6+ versatile ad formats and global reach across 240+ GEOs. Publishers benefit from customizable ad placements with intelligent AI-driven ad rotation to make the most of every impression. 

A standout feature of the platform is its real-time bidding (RTB) system, which enables advertisers to compete for inventory in real time, enhancing targeting precision and efficiency. 

Clickadu provides multiple payment schedules (net-7, net-14, or monthly), with a minimum payout threshold of $50. They also have a referral program offering publishers 5% of a referrals’ income for the first year after their registration.

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Clickadu Review: Ad Formats

Clickadu offers high eCPMs for top GEOs with the following ad formats:

• Banner Ads: Rectangular graphic displays placed on websites to promote brands or direct visitors to the advertiser's site. Available in two sizes: 300х250 and 300х100.
• Popunder Ads: Ads that open in a new browser window behind the current page, becoming visible only when the main window is closed or minimized. ​
• In-Page Push Ads: Ad notifications that appear directly within a webpage during a user's browsing session, resembling traditional push notifications but without requiring user subscriptions. ​
• Instant Text Message Ads: Promotional messages sent via SMS, reaching users directly on their mobile devices to convey offers or information. 
• Video Ads: Promotional content in video format displayed before, during, or after streaming content, or embedded within web pages to engage users with dynamic visuals and sound. Clickadu operates with IAB VAST protocol and all JS and HTML players can support it: MP4, WMV, AVI, MOV & FLV.
• Skim Ads: Hyperlinked advertisements integrated within the content of a website, turning specific keywords into monetized links that display ads when hovered over or clicked.

Clickadu Features and Capabilities

Clickadu offers the following features to publishers that make it stand out:

• Diverse Ad Formats: Clickadu supports a variety of ad formats to cater to different campaign needs:, including banner, popunder, in-text message, in-page push, video pre-rolls, and SKIM links.
• Global Reach and Traffic Volume: With over 6 billion daily impressions across 240+ countries, Clickadu provides extensive global coverage.
• High eCPMs: Provides high eCPMs for top geos.
• Advanced Targeting: Offers sophisticated targeting options, including geo targeting, device and OS targeting, and browser and ISP targeting.
• User-Friendly Self-Serve Platform: Clickadu’s self-serve platform is built for simplicity and control, enabling publishers to quickly launch campaigns, track performance through real-time analytics, and get help whenever needed with 24/7 support available via live chat, Skype, Telegram, or email.
• Flexible Payment Options: Clickadu offers multiple payment methods, including PayPal, Paxum, and ePayments. The minimum payout threshold is $10, with weekly payment schedules, ensuring timely compensation for publishers.​
• Fraud Prevention: Its machine learning-based algorithm continuously monitors campaigns to detect and eliminate suspicious activities.​

How to Get Started: Signup and Onboarding Process

Signing up with Clickadu is simple:. All you need to do if follow these steps:

1. Visit the Clickadu website​
2. Click on the "Register" button at the top right corner of the page.​
3. Select "Publisher" as your account type.​
4. Fill in the required fields, including your email address and password.​
5. After submitting the form, you'll receive a confirmation email. Click the link provided to verify your email address.​
6. Log in to your new account and submit your website details for approval.​
7. Once approved, you'll receive ad codes to place on your website, enabling Clickadu to serve ads and start generating revenue.

Clickadu Review: Dashboard Overview

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Clickadu Publisher Eligibility

Clickadu reviews all applications manually. However, the process is quick and you can expect a reply within a day. Direct websites require more than 1000 daily traffic to start monetizing with the platform. You should own the website you are applying for, and Clickadu prohibits illegal sites or sites that use fake traffic or clicks.

Clickadu CPM Rates

CPM rates typically depend on various factors, including traffic, site quality, country, content category, site’s niche, floor pricing rules, and type of ads displayed. While Clickadu typically offers competitive CPM rates, they can largely vary depending on these factors.

Below are some average CPM rates for their main ad formats across selected GEOs:

• PopUnder
  US – $1.61
  TH – $1.00
  ID – $0.62
  EG – $0.35
  IN – $0.30

• Banner
  CN – $0.025
  US – $0.025
  JP – $0.020
  DE – $0.015
  PH – $0.010
• InPage Push
  BD – $0.30
  DE – $0.12
  FR – $0.10
  IN – $0.05
  MX – $0.03

Clickadu Payment and Payout Info

Clickadu provides flexible payment options to accommodate publishers' preferences:​

• Payment Methods: Payments can be received via PayPal, Paxum, WebMoney, ePayments, and Wire Transfer.
• Payment Frequency: Payments are processed on a weekly (Net 7), bi-monthly (Net 7 on the 7th and 22nd), or monthly basis, depending on the agreement.​
• Minimum Payout Threshold: Clickadu has different payout thresholds for different payment channels. These are:
• PayPal, Web Money, Paxum: USD 50
• Crypto: USD 65
• Wire Transfer: USD 1000 

Clickadu Revenue Share

Clickadu offers a revenue-sharing model where earnings are divided between the publisher and the network. They offer a referral program allowing publishers to earn 5% of their referrals’ income for the first year after registration.

Clickadu Review: Geos Served

Clickadu operates on a global scale, reaching audiences 240+ GEOs, making it a versatile choice for publishers with international audiences. The system automatically optimizes ad delivery based on regional performance data, ensuring that ads are relevant and well-targeted for users in different locations. This geo-targeting capability allows advertisers to fine-tune their campaigns for maximum engagement and ROI, while publishers benefit from higher eCPMs and improved revenue from diverse traffic sources.

Customer Support Information

Whether you need help setting up your first campaign, optimizing ad placements, or resolving technical issues, Clickadu offers responsive and reliable customer support to ensure a smooth experience for publishers. Their support team can be reached through the dashboard or via email at [email protected]

Additionally, dedicated account managers are available for premium users, providing personalized guidance and performance insights to help maximize results.

The Bottom Line

Clickadu stands out as a feature-rich ad network for publishers looking to monetize both desktop and mobile traffic effectively. The platform’s self-serve tools are intuitive and accessible, even for beginners, while the manual approval process ensures quality on both ends. Add to that flexible payment options, a low payout threshold, and 24/7 customer support, and you get a network that’s both scalable and user-friendly. If you're searching for a global ad network that blends automation, monetization, and human support, Clickadu is definitely worth considering.