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App monetization is no longer just about inserting a few ads and hoping for the best. Developers now look for platforms that offer transparent controls, optimized fill rates, and flexibility across ad formats. While AppLovin MAX is popular, it’s not always the perfect fit for every developer.
"This ad hit a 4.6% click-through rate." "Nice — the visuals and copy were really well done this time." "Yeah, but fewer than 10 users added us on WhatsApp. Hardly anyone wants to chat." If you’re running overseas campaigns, this kind of conversation probably feels all too familiar.
When it comes to monetizing mobile games, developers on Reddit don’t hold back! From praising high eCPMs to venting about buggy SDKs and shady payout terms, Reddit threads are a goldmine of unfiltered, real-world feedback. In 2025, the conversation around ad networks has shifted. It’s no longer just about who pays the most, it’s about SDK stability, support quality, fill rates across geos, and how well a platform plays with others in your mediation stack. Whether you're a solo dev launching your first casual game or a studio optimizing revenue across multiple titles, knowing which networks fellow developers actually trust makes a big difference.
Telegram Mini Apps (TMAs) are quickly becoming one of the most exciting platforms for creators and developers to build lightweight, engaging applications within the Telegram ecosystem. From casual games to utility apps, the potential to grow and monetize TMAs is enormous — but only if you understand how to measure success and implement monetization smartly.
Our publishers are excited to share their experience with you!