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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

Insticator allows you to utilize and activate first-party data to increase engagement and ad revenue for your website. It delivers a variety of things like surveys/trivia/polls embers that are engaging and serves ads with the questions. The visitors get engaged with the trivia questions, and more ads are served.

4.4

Readwhere Ad Exchange is an Indian vernacular advertising network that helps non-Hindi/English publishers monetize their content effectively. They support publishers across all languages, sizes, content types and publishing genres. They work directly with brands and agencies on various high-return CPM and CPC campaigns.

4.1

SecurePrivacy.AI helps you manage user data, user consent, user privacy, cookie consent, and stay compliant with GDPR and CCPA. Secure Privacy provides a complete solution for all your website and cookie consent needs. It offers a simple, easy-to-use interface that allows you to manage and automate your cookies compliance. It is a simple, powerful software that helps you scan websites and document cookie consent easily.

4.5

Audio.ad is a digital audio advertising solutions company that aids agencies and trading desks via audio-centric DSP.

3.9

Bidmind is a programmatic media-buying platform that helps build and manage advertising campaigns with preferred channels and formats via a single media-buying platform.

3.8

Ascendeum is a publisher-focused programmatic advertising platform that combines AI-powered optimization with human expertise. Offering comprehensive yield management solutions and 24/7 support, Ascendeum empowers publishers to maximize their ad revenue while maintaining full transparency and control.

3.6

ReklamUp is a global Google MCM partner specializing in Google AdX and Google Ad Manager services. They focus on increasing the revenue of mobile apps and games by utilizing various ad models, including banners, native ads, video, interstitials, rewarded videos, outstream, in-read, in-app, and display ads. As a Google Ad Exchange (AdX) and Ad Manager partner, ReklamUp offers comprehensive solutions for managing and optimizing ad inventory. 

4.0

Consentmanager is a platform that helps publishers maintain cookie consent and user consent, and stay GDPR and CCPA-compliant.  

4.3

Bitly is a URL shortener and offers robust link management software, advanced QR Code features, and a Link-in-bio solution.

4.4

By offering comprehensive data on the advertisers, publishers, and advertisers of their rivals, SocialPeta enables businesses to run advertising campaigns swiftly and successfully. No more assuming or speculating.

4.1

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: