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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at contact@publishergrowth.com. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

Membrana Media offers a comprehensive video advertising ecosystem for digital publishers, providing advanced monetization tools and customized video content solutions to optimize ad revenue. Discover their innovative offerings and seamless payment options to enhance your digital advertising strategy.

3.6

AdUp Technology, part of Axel Springer SE, is a top native ad platform boosting publisher revenue with seamless, engaging ad placements. Focused on German-speaking markets, it offers programmatic solutions for premium advertising since 2008.

3.1

Incrementx is known as an ad tech platform which holds expertise in supporting publishers to optimize the revenue generated from their ads. This is done by connecting them to premium demand sources and offering strategic solutions to acquiring funds.

4.0

Adsyield is a revenue optimization platform that helps publishers maximize earnings across web, in-app, and connected TV environments. It supports diverse ad formats like display, video, and native, with seamless integrations via OpenRTB, VAST, and SDKs for major ad servers like Google Ad Manager. By enabling advanced targeting, real-time auctions, and compatibility with top ad networks, Adsyield simplifies monetization and boosts ad performance.

4.0

Advessio is a comprehensive programmatic advertising platform offering AI-powered yield optimization and advanced targeting capabilities for publishers and advertisers. With a global network of 10,000+ sites, industry-leading viewability rates, and a focus on transparency, Advessio helps digital properties maximize their ad revenue while providing advertisers with high-quality, fraud-free inventory.

4.0

AdHash is a privacy-first programmatic advertising network empowering publishers with transparency, control, and higher revenue by cutting out middlemen. It ensures data integrity and compliance with privacy standards, offering a streamlined solution for ethical advertising.

3.6

Adagio is a programmatic ad platform that helps publishers optimize revenue through ad generation for mobile apps and websites. It offers tools and strategies for demand management, monetization, and targeting.

4.4

AnyClip offers a comprehensive suite of tools for publishers designed to enhance content engagement, streamline video management, and boost monetization.

4.0

Alkimi is a decentralized ad exchange leveraging blockchain to enhance transparency, reduce ad fraud, and optimize programmatic advertising. It supports various ad formats like display, video, CTV, and native, offering publishers increased eCPMs and lower fees. With seamless integration via tools like PreBid and full auditability, Alkimi ensures fair, efficient, and transparent ad transactions.

4.0

Appier, a Taiwan-based AI platform, boosts publisher ad revenue with programmatic advertising, machine learning, and efficient ad mediation. Offering banner, native, and video ads via proprietary tools and header bidding, it ensures targeted engagement and swift loading. For app publishers, Appier provides Android and iOS SDKs, integrating with AdMob or functioning independently.

4.2

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: