The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
Trusted by more than 20,000 publishers, Ad.Plus users have witnessed around a 30% increase in revenue from day one. Ad.Plus offers display and video advertising solutions for publishers that are powered by their advanced artificial intelligence technology.
MonetizeMore is a rapidly expanding ad tech company that has established itself as one of the industry leaders in ad revenue optimization. The platform offers a range of tools and solutions to publishers to maximize revenue from digital advertising.
Sulvo is a programmatic ad server that delivers on-target metrics on revenue and engagement. Their containers prevent revenue loss by recapturing adblock visits, serving special formats, and maximizing auction participation by including as many of your buyers as possible. Sulvo simplifies the process of bringing together all of your buyers, including Ad Manager / AdX, Adsense, Amazon, Relābe, and all Prebid-compatible demand.
SpringServe is an open video ad server that helps publishers painlessly manage ad break rules and leverage SpringServe's unique approach for yield management.
One of the Google Certified Ad Exchanges, OptAd360, uses its OptAd360 AI to provide website, video, and app monetization services. Their objective is to use cutting-edge techniques and experience to assist each publication in monetizing its digital content.
Publift is a publisher monetization platform expertising in header bidding, private marketplaces (PMPs), brand safety, automated reporting, and layout optimization solutions. Offering complete ad stack management, Publift strives to maximize profits for their publishers. The platform has more than 4.5 billion impressions each month, along with several publisher testimonies vouching for the company's services and expert solutions.
Popular for its high-quality service and unrivalled performance, Revcontent helps publishers gain access to unique ad solutions like gallery implementations, widgets, unrestricted API customizations, and endless scroll. Revcontent also guarantees 100% fill rates and offers monetization opportunities for a variety of platforms, including mobile and desktop, with worldwide traffic.
An all-encompassing user experience platform for publishers is entitled UniSignIn. It offers all the capabilities required to create and manage a website for digital publication on a single platform. You can enhance website engagement by at least 25% using UniSignIn.
Freestar is an ad tech firm with a publisher-focused focus that was founded in 2015 and had its corporate headquarters in Phoenix, Arizona. They were placed first on the Inc 5,000 list in 2019.
No matter the size of their webpage, The Moneytizer is a plug-and-play ad network that makes it simple for publishing companies to connect with advertisers. The platform is based on their in-house Header Bidding technology, which enables them to link numerous advertising partners with each webpage.