The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
A global leader in ad optimization with a solid foundation in the programmatic ecosystem is Yieldbird. With more than ten years of ad management and marketing experience, Yieldbird is a dependable programmatic partner. With the help of its seasoned pricing and ad operations professionals, distinctive demand sources, cutting-edge reporting tools, and machine learning technology, it assists more than 250 publishers in more than 40 countries with optimizing and enhancing their ad monetization.
CookieYes is a software that allows you to stay compliant with GDPR and CCPA and helps you manage user and cookie consent.
Tap Native is a premium ad platform whose ads are featured exclusively within premium health and wellness websites and around health-related content.
Push.House is a self-serve push notification ad network that helps you monetize all kinds of websites. It offers high quality demand with precise targeting tools and unique functionality for your campaigns. It has enough demand to scale your websites and help you monetize more.
CookieFirst is a platform that helps you manage user and cookie consent as well as stay compliant with CCPA and GDPR. It helps build audience trust and avoid heavy fines by enabling publishers to manage user consent and cookie consent. Cookie consent is informing your audience about the cookies used on your site and how they are used. Thus, they can give informed consent when accepting cookies on your website.
Webpushr is the fastest-growing web push notifications platform that marketers love, and developers rely on and support all popular browsers.
Forensiq is an ad fraud protection and monitoring software that protects both demand and supply-side partners against complex fraud scenarios on mobile, desktop, and connected TV channels.
AdSupply is a patented, world-class ad technology platform to create, curate, and optimize high-performance ad inventory. AdSupply is the ad network of choice for publishers looking to better monetize their site traffic. Their innovative ad platform generates more revenue for publishers by creating additional ad inventory and increasing the value of each visitor.
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The fact that JW Player is the quickest HTML5 player accessible contributes to its popularity as one of the most widely used video players online. This implies that every piece of video and advertising content you produce displays dependably and beautifully throughout all of the screens you employ.
Publishers may better understand their customers and competitors with the help of AdPlexity's mobile, desktop, and native intelligence. AdPlexity gives businesses the competitive edge they need to enhance performance across all channels.